Ben Cameron - General Manager
Sports Development Officer 1999 - 2003
Bachelor of Sports Management 2001 - 2006
First Class Cricketer 2003 - 2007
SANFL Club Marketing Officer 2005 - 2007
Local Sporting Club Board Member 2002-2004 and 2009 - 2011
Local Football / Cricket Coach 2007 -2013
High Performance Coach 2012 - Current
ISP Sports Management’s General Manager Ben Cameron has an extensive history within the sporting industry as a player, coach, board member and administrator. Growing up in Adelaide’s north east, Ben brings a wealth of knowledge to the local sports industry, having excelled in his own sporting endeavours, representing South Australia in First Class Cricket from 2003 to 2007. During this time Ben undertook a Bachelor of Sports Management at the University of South Australia from which he graduated in 2006. Ben was also on the verge of playing SANFL for the Norwood Football Club, before choosing to pursue his dream of representing South Australian Cricket at first class level.
ISP Sports Management and its core mission emerged from observations made across various levels of sports administration and commercial business experience. The result was a recognised need for local clubs to access options to increase their marketability, to compliment exisiting revenue streams which will assist the funding of development programs for participants.
During his time as a player, coach and administrator, Ben noticed a large number of local clubs were in need of some external assistance to help in areas that related to performance both on and off the field. Ben is passionately dedicated to giving back to the industry that provided him the opportunity to follow his own dreams of representing South Australia in football and cricket.
Through his unique personal experience and education, Ben has developed an innovative strategic business to help local clubs and community sport as a whole, whilst having a positive impact on the commercial and retail industry. ISP’s consultancy, assistance and marketing programs add commercial value to a club in their marketplace, which in turn enables them to increase the investment into strategies to impact the performance both on and off the field.
Ben states, “The beauty of ISP is the fact we operate on a holistic marketing basis, where the company’s sole purpose is to give back to local sport by developing opportunities clubs can access to increase their commercial value to sponsors, members and players. This is provided by ISP engaging the sporting community and local business with our products and services. We want to deliver options for a range of stakeholders that are passionate about local sport and understand the importance it has, not only on their own lives, but future generations.”
ISP is a growing business that delivers opportunties to grassroots sports industry, which inturn will assist in the future of local sport with prospering clubs.